Serious Business Returns

Serious Business

Back in late April and into May I toyed with doing a regular Web streaming show, which after about 12 seconds of debate I called “Serious Business.” I’m giving it full thrust commitment now with a plan to air regularly, so look for it every Sunday night at 8:30 on The show lasts roughly an hour to an hour and a half. It’ll be the perfect antidote to the dread of Monday. We’ll talk technology, Web culture, then we’ll throw the agenda out the window and have a good ol’ time talking about whatever. It’s completely interactive and quite a hoot, and you should come join us. We gave it a test run tonight — a pilot, if you will — and while there were still kinks to work out, it went fairly well (until Ustream started giving us difficulty).

Anyway, mark Sunday nights at 8:30 for some fun after the sun goes down, and fan Serious Business on Facebook if you deem it worthy.

Media Weather

A busy night ahead, and overexcitement…

Looks like tonight is going to be a rough one, particularly after midnight. I just saw that the National Weather Service is conducting a conference call for broadcast meteorologists at 4:30 today — there’s a risk of fairly potent thunderstorms tonight, with the possibility of tornadoes. A peek at GRLevel3 does indeed indicate two active tornado warnings in southwest Alabama, and taking a look at the radar image does indicate some fairly intense rotation within these storms, with three — count ’em, three — Tornado Vortex Signatures being reported by NEXRAD. Elsewhere in the line of storms, I see radar indicating velocities of up to 95 knots about 4400 feet from the surface — e-gad!

On a related topic: Ale pointed me to a thread on a Redskins forum that really lays into some meteorologists for getting excited about potentially destructive weather events on air. On the one hand, I can definitely feel what the meteorologists feel — this is their job at its most intense, it’s a real rush. Heck, we all know how I get during hurricane season. But on the other hand, an event that is “exciting” to one meteorologist may be extremely frightening for the 99% of others who aren’t hardcore into the weather. On-air meteorologists have a responsibility to tell the facts of a weather situation. They can convey the gravity of the situation, but should always be careful to keep their inner meterological libido in check, keeping in mind that they’re reporting to a general audience who aren’t all storm spotters ready to go “YEEHAH!” and fire up their personal Dopplers. :)